This report may be used to compare the results of campaigns created for different websites in the system. The Site drop‑down list allows you to either select a specific site or view the overall statistics by choosing (all).
The following types of reports can be displayed for the campaigns by selecting an option from the Goals drop‑down list:
|•||Views - displays the amount of hits that the corresponding website received as a result of its campaigns.|
|•||Conversions count - displays the number of conversion hits that were performed by users who arrived on the site through its campaigns. You can view the hits logged for a specific conversion by selecting an item from the Conversion drop‑down list.|
|•||Conversions value - displays the sum of the conversion values logged for the site by visitors who arrived through its campaigns. You can view the values recorded for a specific conversion by selecting an item from the Conversion drop‑down list.|
Please see the Web analytics Overview topic for details about the general actions available for reports. Further information about campaign tracking and conversions can be found in: