ATLANTA, GA (July 27, 2022) – CLC, the nation’s leading collegiate trademark licensing company, has secured multiyear extensions of agency agreements with 22 partner institutions in the first six months of 2022. By extending their agreements, these institutions will continue to have access to the services, expertise, and innovative marketing that they have come to trust from CLC.

Highlighted by 10-year extensions with Baylor University and University of Kansas, CLC also extended partnership agreements for five years or more with University of Akron, Brown University, Central Michigan University, Minnesota State University, Mankato, North Carolina Central University, North Carolina State University, Palm Beach Atlantic University, Sam Houston State University, Temple University, and Villanova University.

“We are honored that these institutions have elected to extend their partnerships with CLC,” said Cory Moss, CLC’s CEO. “Coming off a challenging two years in the licensed product industry as a result of COVID, these extensions validate the strategies we worked to put in place with our partner institutions to ensure their brands were best positioned for continued growth while serving the needs of their fans and consumers.”

Other partner institutions that completed multiyear extensions year-to-date in 2022 include Albany State University, California State Polytechnic University Pomona, Chicago State University, Hawai’i Pacific University, University of Indianapolis, Middle Georgia State University, University of Minnesota Duluth, New York Institute of Technology, Northeastern University, and Wingate University, as well as an extension with New York University.

CLC’s nearly 120 licensing experts provide unmatched brand protection, brand management, and brand marketing services to connect passionate fans to college brands through licensed merchandise.

Media contact:

Tammy Purves, CLC, tammy.purves@clc.com, 770-799-3275.