ATLANTA (February 5, 2026) – CLC, the nation’s leading collegiate trademark licensing company and a division of Learfield, has secured multiyear extensions of its agency agreements with 17 partner institutions during the first six months of the 2026 fiscal year. These extensions were executed during a period when CLC institutions collectively experienced a 9% growth in …
ATLANTA, Ga. (January 17, 2025) – With this year’s College Football Playoff (CFP) National Championship playing host to the Miami Hurricanes and the Indiana Hoosiers, CLC, the nation’s leading collegiate trademark licensing agency, is working with CFP officials to protect visitors and fans from purchasing potential counterfeit and unlicensed merchandise. CLC, the exclusive licensing agent …
Designs pay tribute to beloved icon while supporting charitable initiatives CHICAGO, Ill. and ATLANTA, Ga. (December 5, 2025) – Loyola University Chicago Athletics, in conjunction with its trademark licensing partner, CLC, announces the launch of the new Sister Jean Legacy Collection, an officially licensed merchandise collection that celebrates the legacy of Sister Jean Dolores Schmidt, …
TERRE HAUTE, Ind. (November 19, 2025) – Indiana State Athletics, in conjunction with its trademark licensing partner, CLC, announces the launch of the new limited-edition Rumble and Roar merchandise collection, specially designed for Sycamores fans to celebrate the traditions of Indiana State sports through fashion-forward apparel. The collection will officially launch Wednesday, November 19, to …
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INDIANAPOLIS, In (November 17, 2025) – The NCAA has named Zephyr the official provider of on-court/on-field headwear celebration products for all NCAA Championships, excluding Division I men’s and women’s basketball. Zephyr is a division of Lakeshirts, a leading U.S. manufacturer of custom-decorated apparel and accessories. The agreement, managed by the NCAA’s licensing agent, CLC, grants …
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MILWAUKEE, WI and ATLANTA, GA (October 1, 2025) – Marquette University and collegiate licensing leader CLC, in collaboration with Men’s Head Basketball Coach Shaka Smart, today announced the launch of the new R.G.V. Collection, a merchandise line celebrating the coach’s culture that will help inspire fans while giving back to the campus community. The co-branded …
SHIPPENSBURG, Pa (September 3) – It’s time to anchor up and set sail, Raiders. Shippensburg University has introduced a new athletics logo that provides the department’s 20 NCAA Division II programs a new look that honors the proud tradition of Ship’s Athletics and will carry the department into the future. The university’s current logo was originally commissioned specifically …
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Iconic Headwear Company to Offer Custom Curated Hats for Seven Universities NEW YORK and ATLANTA (August 28, 2025) – Stetson®, in partnership with CLC, the nation’s leading collegiate brand licensing agency, today announced the introduction of a specially designed, officially licensed headwear collection for seven universities. Stetson, known for its high-quality, western-inspired headwear that has …
Pro football star and former Texas Longhorn Bijan Robinson rallies fans to rep their school colors on August 29 ATLANTA (August 20, 2025) – Get ready to flip the switch on fandom – College Colors Day returns this year on Friday, August 29, with a nationwide call for fans to show up, show out and celebrate …
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ATLANTA (August 14, 2025) – CLC, the nation’s leading collegiate trademark licensing company and a division of Learfield, has secured multiyear extensions of its agency agreements with 51 partner institutions during the last six months of the 2025 fiscal year. By extending their partnerships, these institutions will continue to have access to CLC’s industry-leading full …
