The specially designed merchandise pays homage to Miami culture and gives back to the community. MIAMI and ATLANTA (January 14, 2026) – In celebration of the College Football Playoff (CFP) National Championship taking place in Miami Gardens, the CFP and its licensing agent, CLC, have partnered with GRAMMY® Award winning superstar and philanthropist Pitbull to create …
New collaboration aims to modernize Cougar merchandise experience through data-driven insights and national retail growth. HOUSTON and ATLANTA, Ga. (January 13, 2026) – Following an extensive evaluation, the University of Houston System has selected CLC, the nation’s leading collegiate licensing company, to assist in the management and marketing of the University of Houston’s trademark licensing program. …
Continue reading “The University of Houston System Selects CLC to Expand UH Licensing Program”
Designs pay tribute to beloved icon while supporting charitable initiatives CHICAGO, Ill. and ATLANTA, Ga. (December 5, 2025) – Loyola University Chicago Athletics, in conjunction with its trademark licensing partner, CLC, announces the launch of the new Sister Jean Legacy Collection, an officially licensed merchandise collection that celebrates the legacy of Sister Jean Dolores Schmidt, …
TERRE HAUTE, Ind. (November 19, 2025) – Indiana State Athletics, in conjunction with its trademark licensing partner, CLC, announces the launch of the new limited-edition Rumble and Roar merchandise collection, specially designed for Sycamores fans to celebrate the traditions of Indiana State sports through fashion-forward apparel. The collection will officially launch Wednesday, November 19, to …
Continue reading “Indiana State and CLC Introduce Rumble and Roar Merchandise Collection”
INDIANAPOLIS, In (November 17, 2025) – The NCAA has named Zephyr the official provider of on-court/on-field headwear celebration products for all NCAA Championships, excluding Division I men’s and women’s basketball. Zephyr is a division of Lakeshirts, a leading U.S. manufacturer of custom-decorated apparel and accessories. The agreement, managed by the NCAA’s licensing agent, CLC, grants …
Continue reading “NCAA Names Zephyr the Official Championship Locker Room Headwear Provider”
MILWAUKEE, WI and ATLANTA, GA (October 1, 2025) – Marquette University and collegiate licensing leader CLC, in collaboration with Men’s Head Basketball Coach Shaka Smart, today announced the launch of the new R.G.V. Collection, a merchandise line celebrating the coach’s culture that will help inspire fans while giving back to the campus community. The co-branded …
SHIPPENSBURG, Pa (September 3) – It’s time to anchor up and set sail, Raiders. Shippensburg University has introduced a new athletics logo that provides the department’s 20 NCAA Division II programs a new look that honors the proud tradition of Ship’s Athletics and will carry the department into the future. The university’s current logo was originally commissioned specifically …
Continue reading “Shippensburg University Unveils New Athletics Logo”
Iconic Headwear Company to Offer Custom Curated Hats for Seven Universities NEW YORK and ATLANTA (August 28, 2025) – Stetson®, in partnership with CLC, the nation’s leading collegiate brand licensing agency, today announced the introduction of a specially designed, officially licensed headwear collection for seven universities. Stetson, known for its high-quality, western-inspired headwear that has …
Pro football star and former Texas Longhorn Bijan Robinson rallies fans to rep their school colors on August 29 ATLANTA (August 20, 2025) – Get ready to flip the switch on fandom – College Colors Day returns this year on Friday, August 29, with a nationwide call for fans to show up, show out and celebrate …
Continue reading ““Flip the Switch” into Game Mode for College Colors Day 2025”
ATLANTA (August 14, 2025) – CLC, the nation’s leading collegiate trademark licensing company and a division of Learfield, has secured multiyear extensions of its agency agreements with 51 partner institutions during the last six months of the 2025 fiscal year. By extending their partnerships, these institutions will continue to have access to CLC’s industry-leading full …
